"60 Minutes": Expunge the Net now!
Now that the Web has stepped center-stage as a news medium -- thanks to the Dallas Morning News, which broke its Timothy McVeigh confession story on its Web site last week -- the barrage of attacks on Web journalism's credibility can only escalate. Here are two recent examples.
Last Sunday's "60 Minutes" brought its viewers a shocking exposé of the Internet: It turns out that the Net, the Web and particularly Usenet news groups are full of unsubstantiated "facts," opinions, rumors and even lies. Stop the presses!
Correspondent Lesley Stahl took a whirlwind Net tour with Internet World editor Andrew Kantor, using search engines to find dubious reports emanating from the likes of J. Orlin Grabbe, a Reno, Nev.-based conspiracy theorist. It seems that wackos like Grabbe can use the Net to "instantly" reach 20 million people. (CBS doesn't do its own credibility any favors by omitting the word "potential" before that 20 million figure, suggesting that Grabbe and his ilk have an automatic mass audience rather than an infinitesimal sliver of total Net traffic.)
"Forgery, fakery, falsehoods -- they're everywhere on the Internet!" Stahl concludes. "And rumors are so rampant that cyberspace is becoming a dangerous place, especially for corporate America."
Of course, tabloid TV is hard to top for fakery, and you can find plenty of falsehoods on any newsstand (checked out the Weekly World News lately?). The Net is being singled out for demonization because anyone can use it to promote their points of view -- whereas on TV only CBS and its licensed competitors are allowed to do the same.
Thus this trumped-up "scoop" about the Net, which conveniently serves the TV networks' own interests. The story is in fact more likely to be valuable to gullible professional journalists like Pierre Salinger than to the general public, which has already learned not to trust the media and has every reason to carry that healthy skepticism online.
"60 Minutes" could have used its precious public time to help its viewers understand the spectrum of online credibility and their own role as consumers of the news in evaluating what they hear -- a perspective Kantor gamely tried to offer. Instead, Stahl's outrage left the clear suggestion that we need new laws to protect the public from what the public itself says on the Net: "How is a kid supposed to discern what's true and not true?" Digging through the misinformation on Usenet, Stahl asks, "Shouldn't this be expunged? ... It's wrong. It's inaccurate, it's irresponsible. It is spreading fear and suspicion of the government."
Meanwhile, even professional journalists on the Web aren't faring much better in their treatment by their offline colleagues. The latest salvo comes from the Los Angeles Times, where reporter Julie Pitta slammed CNet's News.com site for running a scoop about a merger between Netscape and Novell that "wasn't true." Trouble is, as CNet editor Jai Singh was quick to argue, CNet never said that the merger actually happened; its report simply noted that Novell had been identified as a takeover target by analysts at Forrester research.
Pitta wound up using her own misrepresentation of CNet's "scoop" as the hook for a an article-length attack on online technology news operations: "In the zeal for scoring scoops, journalistic ethics are falling by the wayside." As if such behavior were unknown in the print world -- where the L.A. Times distorted this very story in its quest for a good lead.
Someday soon, hopefully, everyone will wake up and realize that journalism can be trustworthy or terrible, and it can be online or offline -- and anyone who attempts to correlate the two characteristics probably has an ax to grind.
March 6, 1997
-- Scott Rosenberg
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